Lou WEIS

Strategic & Crisis Communications Expert

Lou Weis is a senior consultant at Apollo Strategists, specializing in crisis communication, media relations, and public affairs. With over 20 years of experience, he helps organizations protect their reputations and manage high-stakes situations effectively.

Before joining Apollo, he led marketing and communication strategies in Luxembourg’s automotive sector and worked as a media consultant for a leading advertising agency. He studied in the United States at the International Fine Arts College in Miami and Miami University of Ohio, earning a Bachelor of Fine Arts (BFA).

Lou is a member of the National Public Relations Association (CENARP) and regularly leads strategic communication workshops at the Paperjam Club. Fluent in French, English, German, and Luxembourgish, he applies a global perspective to communication challenges in Luxembourg and beyond.